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by Noel Wiggins

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Professional Direct Mail Marketing Solutions

by Noel Wiggins

Usability Testing, Who should you ask?

by Noel Wiggins

I have herd of these online solutions from this post before, but am glad to have them as a quick reference here.

But I really like the ask the big name.

The importance of gathering inspiration for your design project

by Noel Wiggins

You hire a professional graphic design studio to help design marketing materials for your business because you lack the time resources or knowledge on how to get it done on your own. Typically business owners ask the designer to come up with something, to wow them. Yet when the designs are presented they aren’t anything like what the owner wants.

To save on “change of direction” fees, and frustrations from both ends, its a great idea to present some samples of designs you like to the designer so they have an idea of what your looking for. Look at what other businesses are doing in your industry. These examples could help give you ideas for the work you need done.

The art of budgeting and customer management

by Noel Wiggins

I appreciate the break down of the unspoken part of a design project in the this blog post from imjustcreative.com, so many process blogs talk about the creative aspect only, not realizing that being a freelancer or a studio owner is more than just design, its how to manage the client, and making sure you get paid for your efforts, I find this article very inspiring as our industry is plagued with crowd-sourcing and cheap logo solutions, its good to see your experience is that people are willing to spend some cash, to work one on one with a professional graphic designer, I haven’t reached the threshold of a minimum logo design being 700 as of yet it, mine is more like the 350 mark but there is hope that as the economy picks back up so will the budgets for design projects… I look forward to reading part 2

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